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The Industry Finally Has a Name for What We Have Been Building
Aubriana Alvarez Lopez, Co-Founder and CMO
In late 2024, Agnitio was founded on a thesis that felt early to some and obvious to us.
The martech stack was collapsing under its own weight. AI ...
When the “Last Media Dollar” Stops Being a Game
State of AI — Week 6: When the “Last Media Dollar” Stops Being a Game
By Aubriana Alvarez Lopez, Co-Founder & CMO, Agnitio
This week, I attended an event called Last Media Dollar, hosted by ...
Slop Culture and the Signal Crisis
Artificial intelligence is moving from experimentation to infrastructure in media and marketing. In the past week alone, industry signals have made it clear that AI is no longer just a creative ...
Culture, Agents, and the Trust Reset
AI is no longer confined to tools and infrastructure. It is shaping culture, influencing perception, and acting inside digital ecosystems. From Super Bowl amplification to agentic social ...
AI has Gone Geopolitical
AI has Gone Geopolitical. This week made one thing unmistakably clear: AI is no longer just a technology story — it’s an economic, regulatory, and cultural one.
From Assistance to Autonomy
The AI conversation has crossed an important threshold.
This is no longer a moment defined by productivity tools, copilots, or experimental pilots. What is emerging now is something ...
State of AI
CES 2026 made one thing unmistakably clear: AI is no longer a layer in the marketing stack — it is becoming the stack.
While the show floor was full of consumer tech spectacle, the real signal ...
How to Expand Campaign Reach with Contextual AI
Combining Agnitio.ai’s real-time content analysis capabilities with OpenX’s premium inventory, this partnership radically expands these capabilities, offering access to more than 6,000 ...
The Real Impact of the Omnicom–IPG Merger
The news of the Omnicom and IPG merger has sent an unmistakable message across the advertising industry. Scale, as we have traditionally known it, is no longer the differentiator. The real ...
Agnitio Welcomes Marc Sabatini as Fractional CRO
We are excited to welcome Marc Sabatini as Fractional Chief Revenue Officer.
Marc brings more than two decades of experience building high performing revenue organizations and guiding companies ...
The Age of Curation
Every major wave in technology begins with abundance, and eventually that abundance becomes noise. Curation is the system’s answer to that chaos. It is not a temporary reaction or an industry ...
Case Study: Myosin
Myosin, a full-service growth marketing accelerator, had built a strong foundation with four key data inputs: call center, Facebook Ads, Google Ad Manager, and webform leads tracked across ...
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